Constant Vigilance!
January 21st, 2008It’s the middle of January, and you can relax now. It’s all over, the insanity of the Santa Season has passed and all is calm - for a little while.
You have just over 2 weeks before the next Spend Session will be thrust in your face, because in just over 3 weeks Valentine’s Day will be upon us.
The marketing dudes have to time this very carefully. They have to take down all the store decorations, and have the post-Christmas specials and clearances out of the way. They know we need a few days to breathe and rest. Just when we begin to relax and think it’s now safe to go out into the malls again - WHAM! we are whacked with another spending event to show how much we care.





